Despite what has felt like an uneven year for tourism in New York, Times Square pedestrian counts for July 2017 were up 22.3% vs. July 2016. While they are a vast improvement from 2016, they have yet to regain their high-ground from 2015, of nearly 383,000 daily visitors. The Times Square Alliance reports, available here, are a great input into the vitality of New York City's tour and travel sector. Hotel ADR and occupancy continue to flitter in a small range like a hummingbird on Adderall. Meanwhile, attractions suppliers' reports are inconsistent. The baseline moan about oversupply is regularly punctuated by the staccatto speculation on this year's winners and losers. As year-end is looming ever larger in the windshield, 2017 is shaping up to be a year filled with plenty of data and not a lot of direction.
TRAVEL NEWS ROUND UP
What we're thinking about this week.
1) Travel And The Chat Bots
From Eye For Travel -- the bots are taking over, for better and for worse.
2) Niche Audiences Can Reap Big Rewards - Travel Advisers Share Hints For Tapping Into This Market
From Travel Weekly -- tips and secrets for group-sales success.
3) The Top Digital Hotel Brands And Why They're Better Than The Rest
From Skift -- find out who goes the extra digital mile and what they do.
4) Connecting The Ad-Spend Dots Between TV And Social Media
From Tnooz -- see how Expedia ensures consistent messaging across platforms.
5) New Tours & Activities + Restaurant Features Coming Soon From Kayak
From Skift -- The opportunities and challenges facing Kayak as it branches out into new markets.
In October of 2015, I joined the eTourism summit to talk about Facebook Dark Posts and how the tourism community can leverage them to drive results and build brand.